“How do I make people click my posts, my images, my reblog, my book link, my… anything?”
This is the number one question asked by social media users and if you figure out the answer then you have a head start on the game! The problem of how to get people to actually click something, really physically place their mouse on it and press the left mouse clicker, that’s the mystery most people want to solve. I get asked this question repeatedly by authors, bloggers, and people trying to share things and wondering how to get people to care!
Starting with the platform first is always a good rule of thumb. Building a platform and getting people to care about what you care about is the trick. It doesn’t happen overnight and even after establishing yourself it is so hard to get people to click a secondary link… particularly if they’ve already clicked once or twice to land on your page. What would motivate them to click a third time to another site?
You have to provide a reason for wanting them to go there. For instance, I reblog a lot and when I do I will leave a small comment as to why I’m sharing the post. I think people also need to recognize the fact that there has to be some balance… I can’t sit here and ask everyone to care about every problem in the world. That’s overwhelming and quite frankly annoying!
People that constantly reblog all the time will see their readership wane and lose interest. If you mix it up you still have to work hard at creating the presentation of a mix, or you turn people off. There is no perfect formula for this. You have to feel it as you go.
Not everyone will click a link and you can’t force them to. That’s the most frustrating part isn’t it? If only we could, everyone would be a social media star then!