I look at the tags many of you use when I visit your sites. I am always astonished at how many bloggers don’t use a few of the staple tags EVERYONE should use on EVERY post…
Tagging isn’t hard. People make it hard. You can have up to 15 tags and categories count as a tag! What does that mean? It means that if you check boxes next to categories (see image below) you must then subtract the same number from the amount of tags you use. This isn’t hard math people… we can all count to 15 right? Gary?
Use categories. Why? Simple, they make it easy to find your posts AND WordPress automation works in such a way that the “suggested posts” will auto align to the category you use normally. Normally. This just means that if you categorize properly WP will do some of the work for you.
People will try to tell you to use unique tags to get your articles and posts noticed. I’ll explain why they say this, why someone told them this to spread around, and why I disagree with this approach.
Unique tags WILL get your articles noticed if someone guesses the unique tag you used. So if your tag is “Gary Sucks,” and someone types that tag in… they’ll find your post! And it will probably be the second one under that tag in the Reader, mine is the first one obviously…
The issue here should stand out. You have to guess the tag to find it! And if you don’t guess the tag? No one finds your posts! Woohoooooo!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! …
Yes, unique tags will hold your post at a higher spot, but under that tag only. And people will only find it if they happen on that tag somehow. Unique tags will also hold better SEO value, but that is only if your site is anchored off platform and google ranked. Most of us aren’t.
What people never want to tell you is that tagging on WordPress is all internal. Tags matter, internally, and thus the type of tags you use matters… internally. Why do I keep saying internally? Because the SEO of WordPress is the WordPress engine that drives the reader. That is the all you need to get your stuff found. You don’t need google or analytics or some SEO expert, you simply need to understand how the reader works and what tags trend.
OK, so why did I make the first statement of this post? I ALWAYS use these two tags. They are BLOG & BLOGGING. Honestly… is there a tag you can think of that isn’t more obvious? So why not use this tag? Yes it is a trendy one and the reader for these tags moves quickly. Very quickly! That means you have to be present and you have to post more than once to get noticed. But we already knew that right? If you are posting once a month it doesn’t matter what tags you use. Good luck getting noticed.
I know it can be confusing people, but it really isn’t that hard. It is really damn simple. If you have further questions about tagging I have more articles in my blogging section. You can also ask me.